360 West Magazine

  • Built database of top 3% of households in Tarrant and surrounding counties
  • Produced Demographic Profile of distribution database
  • Created Custom Zones to facilitate targeted inserts by Zone
  • Created Zip-Zone, Geo and Demographic Reporting to aid the sales force
  • Did an eMail append to internal database to facilitate electronic communications
  • Produce ongoing reporting and analysis for management team and sales force